GOAL: Uber recently launched UberEats, a food delivery platform which leverages its network of drivers to deliver food to customers in different cities.
TASK: To create images for Uber’s 2017 ” February Eat Fresh Campaign”. This campaign is a gentle reminder to get people back on track with their New Year’s resolutions to “eat healthy”.
APPROACH: For this particular campaign, I decided to showcase our models living an active lifestyle while eating healthy snacks such as salads, juices and acai bowls.